I’m the only woman in my board of directors and work in a male-dominated industry.
When I hired you, I thought my challenge was dressing too casually. I thought I needed to step it up and dress more formally and traditionally in order to be taken seriously.
Now that you’ve created my Style Guide, I realize I actually had a confidence problem. You helped me view my style in a different way. I was being too critical of myself and had false ideas about how to make an impression on my investors and colleagues.
What surprised me the most is the important role that color plays. I’m no longer hiding behind trends or clothes that don’t flatter me.
You’ve been the perfect coach because of how you communicated with me, and were able to persuade me to make important changes. You got to the heart of MY style and explained which elements I can use to communicate who I am and what my values are, to get the results I want in my work.
As an extra benefit, my husband keeps telling me how great I look!
A.S., co-founder, international tech company